Tag Archives for " Zurmo "
17/11/2015
- in Events , Gamification by Pete Jenkins
Can a gamified CRM really be fun to use?
Fresh from my talk at the Gamification World Congress in Barcelona last week, here are the slides from my talk and a rough transcript of what I said: A few weeks ago I had a client contact me in a bit of a panic because the gamification-based CRM we’d built for them was working too […]
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02/10/2014
- in Gamification , Zurmo by Pete Jenkins
Employee engagement crisis, the fightback starts here
What makes a successful product and company? Is it the idea behind the product, the finance invested, or working all hours the day sends? None of these factors matter much without one very important thing. Your employees. They are the cement that holds your investment together, and without them you would probably have nothing. Without […]
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14/03/2014
- in Gamification , Zurmo by Keith Tincknell
Zurmo Tip: Power up your searches in Zurmo
This is the first in a series of tips we’ll be blogging for users of our favourite gamified CRM system Zurmo. Move over Google. With Zurmo‘s handy feature, searching for contacts just got a whole lot easier. For example, if you wanted to search for a contact, normally you would need to put the whole […]
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07/03/2014
- in Gamification by Keith Tincknell
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3 Common Gamification Mistakes Exposed
An education in gamification In 2011, Gartner predicted that more than 70% of Forbes global 2000 organizations would have at least one gamified application by 2014. A year later, in Nov 2012, Gartner also predicted that 80% of the current gamified applications would fail to meet their business objectives, primarily due to poor design. Fast […]
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03/03/2014
- in Case Studies , Gamification , Zurmo by Keith Tincknell
Brighton CCTV case study – gamified CRM cure for growing pains
Brighton CCTV are, as the name suggests, a company based in Brighton which specialises in, you guessed it, supplying affordable, high quality CCTV systems and related services. No surprises there. When they started out 2 years ago, they only provided their services to small retail outlets, but quickly grew and expanded their services to cover […]
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07/02/2014
- in Gamification , Zurmo by Keith Tincknell
Keeping your customers in the game
If you’re like me, and you suffer from client-amnesia (that might not be the scientific term), it is often difficult to determine which Leads or Contacts are getting cold. Perhaps you have a feeling you have been a bit neglectful to a bunch of Leads, especially the guys you met last month at the trade […]
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05/02/2014
- in Gamification , Zurmo by Keith Tincknell
How gamification can stop your CRM from failing
Customers are the driving force behind a company’s success. In the current day and age, customers have more and more power over businesses, which means that understanding what makes your customers tick has never been more important. Every thing a business does, they need to know that it will resonate with their customer’s interests. Cue […]
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28/01/2014
- in Case Studies , Gamification , Zurmo by Keith Tincknell
CRM.me enables xoomtalk to realise hidden sales
We would like to introduce you to xoomtalk, a cloud communications provider who offer bespoke VoIP solutions and super fast internet connections to a wide range of clients. xoomtalk enable businesses to unlock the benefits that Hosted VoIP can bring by offering fully tailored solutions to fit any business requirement. Rapid growth in the cloud […]
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17/01/2014
- in Gamification , News , Zurmo by Keith Tincknell
Why gamification is vital for the new generation
The future is looking bright for Zurmo, our Gamified CRM solution. As the younger generation slowly replaces the older generation of business executives, the older generation of applications will be subject to change as well. As the new generation has grown up with a much stronger affinity for games and game mechanics, gamified systems will […]
Continue readingGoogle Apps Connector for Zurmo
We are very excited with the release of Zurmo 2.2, the next generation gamified CRM is now integrated with Google Apps. We find that many people are fans of Gmail and Google Calendar. These are tools that help manage businesses effectively and we now have the facility to integrate Google Apps with our Gamified CRM […]
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