Tag Archives for " Gamification "

Elements of a Gameful Chat – an interview with Gustavo Tondello

In this interview Pete Jenkins asked Gustavo Tondello about his many researches and experiences with gamification. We dived into User Types and Player Traits and when to use them, took a look at Goal Setting Theory with Gamification and then got into the practicalities of using gameful design elements to personalise your gamification design. —————————————– […]

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Games and Gamification in Market Research – Interview with author Betty Adamou

In her book “Games and Gamification in Market Research: Increasing Consumer Engagement in Research” Betty Adamou tells us how games and gamification are revolutionizing the market research industry, offering opportunities to reinvigorate the notoriously sluggish engagement levels seen in traditional surveying methods. It is aimed at showing you how to design Research Games and Gamified […]

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25/04/2020

How games and gamification can help you create healthy habits for physical activity at home

Guest post by Violeta Ivanova, BSc Physiotherapy at SAMK, Finland Have you ever tried to build or change a lifestyle habit? It’s incredibly hard, takes a long time and dedication. This is not always taken into consideration when healthcare professionals recommend exercise to patients. Movement is healthy, but it doesn’t have to be limited to […]

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28/08/2019

GAMIFICATION+ 2019 Entrepreneurship Prize Awarded

On Friday 2rd August we returned to the Sallis Benney Theatre to recognise and celebrate the academic ability of graduates of the University of Brighton. ​Monika Offord received this years ​GAMIFICATION+ prize for the best entrepreneurship research paper, pictured here with GAMIFICATION+ CEO, Pete Jenkins.​Monika said: “I am delighted to have won the award.  I feel […]

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21/08/2019

A Sweet Spot for Gamification Training

By Rémy Bastien.It has already been 2 years since I started providing GAMIFICATION+ training in Mexico, but, how did I arrive here?​Well, it was natural that I reached Gamification after more than 5 years of working in marketing-tech: with beacons, augmented reality and chatbots. Also, by being a hard-core gamer and having direct experience in […]

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19/06/2019

Gamification+ Personal Branding Meetup

​​We hosted our latest meetup last night! The meetup was a workshop hosted by Gamification+ placement student​ Kira Downer (​​also the post author and will ​refer to myself in first person from now on).​I tell my story of how I got into gamification in this blog post: From Player to Professional.​​My interest in Personal Branding […]

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