Tag Archives for " CRM.me "
Software On BoardingToday I want to talk about what we can learn from games about how to help people use software that they are not familiar with. My first real full time job after I graduated from university was teaching computer science and business management. I was preparing students for what is called A-Levels in […]Continue reading
Pete’s story on gamified CRM is the cover story for December’s issue of the Institute of Sales and Marketing Management (ISMM) magazine ‘Winning Edge’. We received our copy in the office today and it is exciting! Below is the finished article. CHECK OUT THE FULL ARTICLE BELOWIn this article, Pete “analyses the merits of gamification […]Continue reading
Fresh from my talk at the Gamification World Congress in Barcelona last week, here are the slides from my talk and a rough transcript of what I said: A few weeks ago I had a client contact me in a bit of a panic because the gamification-based CRM we’d built for them was working too […]Continue reading
I attended, and spoke, at the Gaminomics 2015 conference in London. This was a really interesting day with some great speakers, organised by Kam Star of PlayGen. My own talk was on the subject of whether a CRM can be gamified and actually be fun to use. More on this later. First I thought I’d […]Continue reading
On Monday 1st June 2015 the Financial Times published the article “The games people play at work as part of the job” in Emma De Vita’s Working Smarter column. A picture of the article in the paper is shown in full on the right. I thought I’d mention that I talked about the BreatheHR system as […]Continue reading