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Pete Jenkins - Speaking

Page Overview: 


​Leader of the award winning gamification consultancy, Gamification+, Pete Jenkins has made it his life mission to engage and empower businesses using the power of games. Pete became a ​pioneer in the industry in 2013 and quickly became its leading expert in its application to business, HR and Marketing. In 2014 Pete took the top spot on the rise.global Gamification Guru's Power 100. In 2017 he began Gamification Europe, the premier international gamification conference.

​His story

​Pete has been ​a successful entrepreneur for almost 20 years. ​Originally a CRM systems supplier, he quickly realised that the tools he provided were not being used effectively. Enter gamification for CRM systems and Kevin Werbach's online gamification course. In 2010 the business model was revamped; Gamification now focuses on bringing the power of gamification to ​business.

​​His approach meant he has been asked to deliver talks; deliver our off-the-shelf and and develop bespoke gamification solutions. H​is experience in the field is wide: he provides training, workshops,​ thought leadership, teaching, has participated in many discussion panels in many events all over the world​. He has been teaching entrepreneurship at the University of Brighton since 2009 and gamification since 2013​.

​He started Gamification Europe in 2017 to a  and the conference boasted 184 attendees from 35 countires in it's 2018 edition. Gamification Europe aims at spreading best practices and knowledge in the gamification community. 

 I have also been a member and Chair of GamFed, the International Gamification Confederation where I am part of a global    community of people interested in gamification.  



Thanks @learntheplanet ! Our speakers were amazing @gregverdino @charlesjenning @petejenkins


@petejenkins great talk today. ?


Magnificent case study. Thanks so much for being here, @petejenkins - keep up the good (and playful ;-)) work!! #FutureZoneSummit


Great fun #gamification origin story @petejenkins "Get out of your comfort zone" 10mins later do so thanks to… https://t.co/cL69ylzsvB


#GWC16 Finalist for Best Contribution to #Gamification Industry @petejenkins @gamifiplus https://t.co/4Qd0Ehjzwt


Hearing @gamifiplus @petejenkins speak at @brightonchamber Breakfast, very good and a funny fella! ? https://t.co/Z3tk6wbHN4

Laura Evans

Really cool talk on gamification at the #greengrowth17 conference. @gamifiplus @petejenkins even has a mini game on… https://t.co/iuKlKr9dIX

Tom Greenwood

#gamification #hrtech #dossierforum Game components. Great speech from @petejenkins today! Thanks! https://t.co/dpQ1KmqLq3


@petejenkins really enjoyed your talk this afternoon! Hoping to put some of it to good use!! Thanks! #Employeeengagement #gamification

Sophie Cipriano

Folks I'm calling it-this is my favourite session of #LT16uk ! Please watch @petejenkins &have him completely widen yr parameters 4 training

Sarah M-H

Great talk @petejenkins about affordable tools. #GWC16 #gamification https://t.co/Yyk1RDFOjb

Pedro Crespo

@petejenkins great listening to you today! ☺ Wish my partner @damiankeyes could have been there to hear yo!

Dionne Slater

@BendaFilm @petejenkins Yes, that shirt is great - as his talk was.

Joerg Burbach

And jolly good it was too Pete! https://t.co/b53zUYe1Au


Loving this session on #gamification #cseventt42 some great examples and tips to put into practice https://t.co/6uu4pVQQqy

Nick Bush


 Here are some videos from talks I delivered in 2017. 

The following video is from the excellent WAVE 2017 in London focusing on Marketing where I talked about gamification and how to use it in marketing and advertising.

 Learning Technologies 2017. What a great event full of superb speakers and exhibitors. 

 I delivered a talk about games and how to use them in corporate learning environments.

Upcoming Speaker Engagements

Past Speaker Engagements 

 ​Keynote speaker on Gamification at ​CASE Europe (Februrary, 2019)

​Speaker for ​Brighton Chamber (February 2019)

 Guest Lecturer on Gamification for HR at Kings College London (Februrary, 2019)

​Speaker at ​Action Asia (​Brighton, ​January 2019) "​Exporting Journey" and "Gamified Motivation"

​Speaker at ESPC Europe (London, November, 2018)

Course Trainer on Gamification for L&D  (Delhi, December, 2018)

Chair of Gamification Europe Conference (Amsterdam, November 2018)

 Speaker at Brave New World (Brighton, October, 2018)

Speaker at the Brighton Summit (Brighton, October 2018) "The Lego® Serious Play® Challenge: 3D modelling to evoke new ideas"

Masterclass for ESCP Europe (London, July 2018) "Gamification in Marketing"

Chair for Gamification Europe Masterclasses (London, June 2018) "Gamification"

Masterclass for Learning Network (Bucharest, June 2018) "Redefining Business Through Gamification"

Mentor for Reactor Big Gamification Pitch (Cambridge, May 2018) "Gamification"

Keynote speaker for ChangSchoolTalks (Toronto, May 2018) "Big Data and Gamification: A formula for engagement success in the future"

Mentor Reactor Concept Development Workshop (Peterborough, April 2018) "Gamification"

Keynote speaker for Yoogma Business Events (Mumbai, April 2018) "Gamification in HR & L&D"

Keynote speaker for Human Resources Online (Kuala Lumpur, March 2018) "Gamification for Talent Attraction"

Keynote speaker at Gamification & Interactive Experience Meetup (Singapore, March 2018) "Gamification 101 in Employee Engagement"

Keynote speaker for Human Resources Online (Singapore, March 2018) "Gamification in HR"

Keynote speaker for Yoogma Business Events (Bangalore and Mumbai, February 2018) "Gamification in HR & L&D"

Seminar speaker at ESCP Europe (London, February 2018) "Gamification"

Keynote speaker at the Reactor Incubator Launch (Cambridge, January 2018) "Gamification"

Chair at Gamification Europe 2017 (Brighton, November 2017) "The Hero's Journey"

Keynote speaker at Wave 2017 (London, November 2017) "Gamification: how to motivate brand advocates"

Keynote speaker at Gamification Turkey (Istanbul, November 2017) "Mastering the Game - Big Data and Gamification"

Speaker at Learning Network 2017 (Romania, September 2017)

Keynote Speaker at CIPD Sussex (Brighton, July 2017)

Keynote Speaker at Future Zone Summit (Cologne, June 2017)

Keynote Speaker at ESCP Europe (London, May 2017)

Keynote Speaker at Brighton and Hove Chamber of Commerce (Brighton, March 2017)

​Speaker at HR Reborn (Tbilisi, Georgia, March 2017)

Keynote Speaker at REACTOR's Big Games Challenge (Cambridge, March 2017)

​Keynote speaker at e-Learning Fusion (Warsaw, Poland, March 2017)

​Speaker at HR Reborn (Moscow, Russia, March 2017)

Keynote Speaker and Masterclass at Dossier Forum (Oslo, January 2017)

International Speaker on Gamification at DigiHR Conference (Athens, November 2016)

​Course Trainer at HR Reborn (November, 2016)

​Course Trainer at RHRG2016 Redefining HR through Gamification (Singapore and Malaysia, October 2016 & April 2017)

Speaker at GWC16 Gamification World Conference (Madrid, October 2016)

​Speaker at EHR2016 The Digital Age of HR Conference (Budapest, September 2016)

International Speaker on HR Gamification held at Digital HR Conference (Serbia, June 2016)

Keynote at Learning Technologies Conference (London, February 2016) - Gamification at large and in learning

Panelist at Learning Technologies Conference (London, February 2016) - Instructional Design Is Dead

Keynote at British Council SIEM (Edinburgh, December 2015) - Subtle engagement and outright fun

Speaker at Gamification World Congress (Barcelona, November 2015) - Can a gamified CRM really be fun to use?

​Chartered Institute of Marketing CIM Presentation on the 6 C’s of gamified marketing (July 2015)

Games and Learning (GLSIG, 2015)

Gaminomics (London, 2015) ​

Cardens Accountants sponsored Brighton Digital Festival event

Brighton Chamber & Digital Festival event on new technology for business

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