‚ÄčTh‚Äčis page contains the gamification resources we have created and curated. Find them below!

Discover how to drive customer engagement through applying gamification to your marketing

Our founder Pete Jenkins was commissioned by 3radical to research the future of customer engagement, and particularly to find out how gamification can help, and is already helping, with driving brand loyalty and increasing sales.

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Our Gamification Design Framework


Learn about the process we use to design our gamification projects by downloading a copy of our project design framework. 

To make a little more exciting we designed a game you have to finish to download our Framework. A little challenge to get you in Flow!

Pete in Gamification Land

Play our game "Pete in Gamification Land" and be get a free copy of our Gamification Project Design Gramework!

‚ÄčBig Data and Gamification White Paper

‚ÄčOur founder Pete Jenkins was commissioned by‚Äč Intelestream to research how best to leverage big data through the use of gamification to engage, empower and upskill employees. This paper describes how gamification can help, and is already helping ‚Äčthese HR processes.

‚ÄčGamification+ Reading List

‚ÄčEver wonder where to start on gamification journey? There are so many excellent resources available...

What we've done is assemble a master list of ‚Äčour personal favourites. You can fill out the data form below to get a copy.

‚ÄčGamification Europe

One of our biggest events of the year is organising Gamification Europe. 

We h‚Äč‚Äč‚Äčave made a playlist of every talk video which is available on YouTube with the button below.

‚ÄčWe've also added every video onto a growing list below if you'd like to choose from any on the videos below.

‚ÄčVideos from 2017

‚ÄčVideos from 2018

‚ÄčCover Story of Winning Edge

Pete‚Äôs story on gamified CRM was the cover story for the Institute of Sales and Marketing Management (ISMM) magazine 'Winning Edge' in December 2015.‚Äč Below is the‚Äč article presented in Slideshare.

In this article, Pete ‚Äúanalyses the merits of gamification for a sales CRM system, and hints at the possibilities it holds for a company‚Äôs salesforce in the future‚ÄĚ.

‚ÄčGamification+ Podcasts

‚ÄčWe are active guests on various podcasts in the realm of gamification and beyond. We've embedded all the podcasts below that our team members have been involved in.

‚ÄčGamification+ on Slideshare

‚ÄčOur team are very active ‚Äčspeakers in gamification around the world. ‚ÄčDue to t‚Äčhe amount of talks we have done we have built a lot of slide decks! ‚ÄčFind the links to our slideshare accounts below, and don't forget to follow our account for the most recent updates.

‚ÄčPete Jenkins‚Äč on Slideshare

‚ÄčVasilis Gkogkidi‚Äčs on Slideshare

‚ÄčKira Downer on Slideshare

‚ÄčGamification+ on Social Media

‚ÄčOur team are active on various social ‚Äčplatforms. For our ‚Äčlatest ‚Äčthoughts ‚Äčconsider following or adding us on these platforms.