Level Up Your Staff by Using Games and Gamification in the Workplace


​On Monday 25th March our article titled: 'Level up your staff by using games and gamification in the workplace" was published on the City A.M website AND in their newspaper with a ​circulation of just over 100,000 people in London.

We've included a scan of the print article below, but we've also included a link to the online article ​at the end of this post for easy reading.

​Our CEO Pete Jenkins was asked to ​contribute a​n opinion piece to this publication after we ​won the coveted Board of Trade award.

​We've included the start of the online article below...

​We're incredibly proud of this article. ​Click the link below to read the online version, and let us know what you think.

​Let us know what you think on this post on Twitter! Click on the links below to take yourself to ​the team on Twitter​.

About the author 

Pete Baikins

Pete Baikins is an international authority on gamification, a lifelong gamer, successful entrepreneur and a lecturer. As CEO of Gamification+ Ltd he mentors and trains companies world-wide on the use of gamification to solve business challenges. Gamification+ won the Board of Trade Award from the UK's Department of International Trade in January 2019.

Pete is co-host of the health gamification podcast Health Points and is also Chair of Gamification Europe, the annual conference for Gamification practitioners.

Pete is an Honorary Ambassador for GamFed (International Gamification Confederation), having previously been the Chair from 2014 to February 2019, whose aim is to spread best practices within and support the gamification industry.

After 15 years as a Lecturer on gamification and entrepreneurship at the University of Brighton he now guest lectures on Gamification at King’s College London and at ESCP Europe at post-graduate and under-graduate levels.

Over the past 20 years Pete has built and sold two businesses. One was in security software and the more recent one was a telecoms and internet connectivity business. He is also an Ambassador for Brighton & Hove Chamber of Commerce in the UK.

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