We provide LEGO® SERIOUS PLAY® methodology to facilitate meetings, events and conferences.


LEGO SERIOUS PLAY (sometimes referred to as LSP on this page) is a facilitation method used by professionals worldwide. LEGO acts as a language which removes barriers between participants of the experience.

The following description of the methodology is from the LEGO SERIOUS PLAY website.  


Build your way to better business – a powerful tool designed to enhance innovation and business performance.

Tap into the hidden expertise of your organization.

Transform insight and awareness into commitment and shared goals.

The LEGO® SERIOUS PLAY® methodology is an innovative process designed to enhance innovation and business performance.

Based on research which shows that this kind of hands-on, minds-on learning produces a deeper, more meaningful understanding of the world and its possibilities, the LEGO® SERIOUS PLAY® methodology deepens the reflection process and supports an effective dialogue – for everyone in the organization.

The LEGO® SERIOUS PLAY® methodology is an innovative, experimental process designed to enhance innovation and business performance.

LEGO® is an excellent tool for improving teamwork, evoking creativity and more.

We are passionate about it's uses in business and the possibilities that can emerge when using the LEGO methodology.

What are the benefits of using the LEGO SERIOUS PLAY method?


The LEGO® method involves 100% of the team members participating 100% of the time. 

Both your more reserved team members and your extroverted participants will have their opportunities to share.


What really sets an LSP session apart from a regular meeting or workshop is not only the use of LEGO but the facilitation method that requires everyone’s voice to be heard and in equal terms. It’s a very democratic process that gets everyone involved.

Vasilis Gkogkidis - Trained facilitator of LEGO® SERIOUS PLAY® method and materials

Strengthened communication

When participants express their ideas, they are already formed and they can more fluently describe their ideas. This allows relationships to be seen and explored on a new and exciting level and for links to be made where previously they may not have been visible.


LSP workshops are not another meeting where the loudest voices prevail and great insights and ideas are lost.

Vasilis Gkogkidis - Trained facilitator of LEGO® SERIOUS PLAY® method and materials

Shared language

Words mean different things to different people. Building shared models allows the entire group to understand the overall meaning of the vision, regardless of language or hierarchical position.


The idea is there on the table alive and breathing through a model of Lego and that makes a huge difference for the learning process of these workshops.

Vasilis Gkogkidis - Trained facilitator of LEGO® SERIOUS PLAY® method and materials

Greater decision making

We have found the results from our previous workshops to be obvious: better communication, deeper understanding from team members leading overall to better decisions. Read the experience that our facilitator had below for an insight into the sort of breakthrough that your team can experience using LEGO SERIOUS PLAY.


We came to a point during the workshop where they all had to agree on a strategy to move the company forward. An argument rose from their shared model. The argument was about their pricing policy and how they could make sure that they had the necessary cash flow to keep the company running in the future.

It took them around 45 minutes to come to an agreement and shape a shared vision about their pricing strategy. For an all-day workshop 45 minutes for one part of the strategy is a lot of time and can be proven fatal in terms of reaching a tangible outcome.

That is the strong point of LSP though and where a team gets a lot of value.

Difficult problems will arise that maybe wouldn’t otherwise and you have already created an environment of communication and creativity that is ideal for tackling difficult problems and building a common consensus on how to move forward.

Vasilis Gkogkidis - Trained facilitator of LEGO® SERIOUS PLAY® method and materials

What is the basic LEGO SERIOUS PLAY process?

Step 1: Facilitator poses a challenge

Step 2: Participants build LEGO model

Step 3: Participants tell the story around their creations

Step 4: Participants reflect 

Our trained facilitator, Vasilis Gkogkidis

Vasilis Gkogkidis Trained facilitator of LEGO® SERIOUS PLAY® method and materials

I am a doctoral researcher at SPRU (Science Policy Research Unit) at the University of Sussex where I research Gamification, LEGO® SERIOUS PLAY® and Serious Games and how they can support Innovation Management. I am a LEGO® SERIOUS PLAY® facilitator working at GAMIFICATION+ where I help organisations build their visions and strategies for the future and solve problems.

Vasilis is our trained LEGO SERIOUS PLAY facilitator, having received his certificate of training in November 2017. 

Since then he has delivered more than 50 workshops across the world.

In October 2018, with the help of Gamification+ team members Pete and Kira, Vasilis facilitated a 50+ person workshop at the annual Brighton Summit Event. See here for more details of this event:

What our LEGO SERIOUS PLAY clients think

Our LEGO SERIOUS PLAY training packages

Vasilis has had experience delivering a wide variety of workshops. This expansive background has allowed Vasilis to develop a flexible approach to delivering and creating LEGO workshops. 

Below is a list of some of the workshops that Vasilis has delivered in the past. This is by no means exhaustive and just a snapshot of some of the possibliities of what LEGO can achieve.

  • Team building
  • Problem solving
  • Innovation
  • Idea development
  • Strategy
  • Goal Setting

Vasilis has also previously developed bespoke workshops. If you require a more specialised workshop simply contact Vasilis for further consultation.

Contact Vasilis for a free quote

LEGO, SERIOUS PLAY, the Minifigure and the Brick and Knob configurations are trademarks of the LEGO Group, which does not sponsor, authorize or endorse this website.