On the 27th October, Pay and Benefits wrote an article on gamification. They quoted Pete a number of times, for example: “There are lots of theories and knowledge out there, including motivational psychology, user experience and behavioural economics,” he says. “Gamification gives us an easy framework to apply that wealth of expertise to any business
Learn how to use and apply gaming techniques and gain an understanding of how gamification can support marketing in your business. This session will be useful for business people in all sectors – entrepreneurs, MDs, self-employed and team members. This session is suitable for all those involved in marketing who would like to improve their
It is week three of my internship. I am currently working from home because Pete is out of office, attending gamification related events. I would like to spend this week talking about the Gamification meet up that Pete and Lizzie Sanders organised. The event was held in Brighton on the 28th of October. The event
So here I am, sitting in the sixth floor of an office overlooking the remarkable city of Brighton, working for a new age, cutting edge business. How did that ever happen? I had only just started the second year of my university course, Business Management, a month ago. It all started in my new elective
