You want to add gameful elements to your products, services and processes?

This is how we can help you

When we work with a company to help them design gamification we think of them as partners even if we are delivering a half day workshop. We want to work with you and make sure that we can deliver the best value we can. Here we present some of the ways we can work together but we are always open to discussion so please feel free to send us an email ([email protected]icationplus.uk) to arrange a call and talk about your project.

Page Overview

Our Services
Projects We Have Worked on
Gamified Toolkit and Partners we work with
Our Gamification Design Framework

Our services

Half and one day Workshops

Gamification Design Sprints - half or full day workshops that help you design your gamification project and bring your ideas to life.

For anyone interested in #gamification both @v_gkogkidis and @petejenkins are excellent workshop leaders.

Toby Beresford

Gamification Designer

Employee Rewards Research - what will motivate your staff? A one day workshops that engages your employees and helps us find out what rewards motivate them.
More info: Employee Rewards Focus Group

Longer term engagement

We are always looking for clients that want to engage in a longer term relationship with us. We love to be part of the project you are running and help you design it give you actionable design feedback and guidance for your project.

GAMIFICATION AUDIT (1-3 WEEKS)
PROTOTYPING/TESTING (4-5 WEEKS)
DESIGN AND LAUNCH (9 WEEKS)

Do you want to take your gamification project from concept to a first working version? Our prototyping and testing service starts with a gamification audit that clarifies your project's objectives and current strengths. Then we work with your team to rapidly build, test and improve a first draft version of your project that you can test on real users.

Projects we have worked on

Joosr

CVC Capital Partners

Pink Chillies

Grassroots Suicide Prevention

Kallikids

mymaxme

Evalue Investment Solutions

Network For Business

Gamified toolkit and partners we work with:

Academy Learning Management System

Gamified CRM Systems

GAMIFIED CRM

We started our use of gamification in the CRM industry. Having watched how people used (or failed to use) CRMs we thought that gamifying the CRMs would improve the situation. Turns out we were right. From onboarding new users successfully to motivating salespeople to achieve their targets, gamifying CRMs works. In the video below Pete explains how gamification has been proven to work in CRMs.

We work with: CRM.me, Efficy and Intelestream (SugarCRM)

We started out as a business in the CRM space and realised that a great method for onboarding users and keeping them engaged and productive in the long term was to add gamification to the CRM mix.

Gamified CRM systems are faster for users to adopt, so they are more productive quicker. They encourage users to explore the system and get comfortable using all the features, so you get more value from your CRM. Gamification can encourage and reward the user behaviours you want, such as rewarding activities throughout the sales process, not just closing sales, so improving lead generation, lead nurturing and account management.

Watch a video of Pete Jenkins explaining why it's a good idea to use a gamified CRM

Read these Gamified CRM Case Studies to find out more:

Coast to Capital

Xoomtalk

We would like to inroduce you to xoomtalk, a cloud communications provider who offer bespoke VoIP solutions and super fast internet connections to a wide range of clients. xoomtalk enable businesses to unlock the benefits that Hosted VoIP can bring by offering fully tailored solutions to fit any business requirement.

Rapid growth in the cloud services industry, coupled with recent successful exhibitions at Olympia and eXcel, means xoomtalk often experience periods of high demand for their services. xoomtalk’s existing CRM was not giving the sales team the feedback and information they needed, usage was dropping off and data was not kept properly updated.

This volume of leads and sales enquiries led them to seek out a new fully featured, customisable CRM system they could use to properly manage and track their sales pipeline. The new CRM had to be both easy to use whilst keeping the sales team engaged throughout the entire process.

Immediately CRM.me's visual ‘Kanban’ presentation style highlighted some significant findings. It allowed Duncan (Sales Director) to see exactly where build ups in the sales pipeline were occurring, enabling him to then act on this information and drive sales through to completion.

CRM.me’s gamified features kept everyone engaged and made it clear and easy to focus on the right opportunities. Within two weeks there was a significant improvement at various stages of their pipeline.

“CRM.me made an immediate positive impact to our overall sale process. It allows me to easily identify any areas that require additional resource to keep the pipeline flowing. The Gamification side certainly keeps everyone engaged and motivated, CRM.me is a great CRM package with fantastic features. Every aspect can be customised, allowing us to capture the data we need, then turn this into reports and graphical displays on dashboards – an excellent USP!.” – Duncan French, Sales Director at xoomtalk

Duncan was extremely happy that, thanks to CRM.me, they could now efficiently focus on the tasks in hand and properly track the progress of each opportunity. They could now collaborate on tasks and allocate each other various aspects of their sales process.

If you think CRM.me could help you in a similar way, why not give us a call?

Driving Sales

Voco Platform Customer Engagement

Voco Platform - Customer Engagement

Today’s customers primarily connect to the world via their mobile devices. Smartphones are access points allowing us to organise our lives, to connect with friends and colleague via social networks and to research and purchase products. Recognising this 3radical has designed the Voco platform to support a ‘mobile first’ approach.

Voco enables marketers to create gamified iOS and Android apps with minimal effort. Apps can be deployed in a matter of days as opposed to weeks or months without requiring the technical resources or expense often associated with custom app development. Zizzi's (see below) were able deliver their app in just six weeks.

The resulting apps deliver unprecedented levels of engagement. This is thanks to the platform’s ability to deliver personalised challenges and rewards via the app channel. Rewarding consumers for engagement in this way has dramatic results, as Dell Singapore, DBS bank and Zizi's have found out.