Our Clients

Laura McInerney


Engaging whole-day gamification workshop

Pete delivered an engaging and useful whole-day gamification workshop to the Teacher Tapp team. Using practical examples and activities he got the whole team thinking and experiencing the ideas we plan to put into practice in the future.
The team went away at the end of the day excited about the possibilities of gamification and with the tools to implement them. Thanks Pete!

Deborah Garfen

Product Designer

Gamification at British Heart Foundation

The Gameful Leadership Guild has been one of the best learning experiences of my career. It has been a pleasure focusing on real project challenges with a group of such intelligent and engaged professionals across different industries.

Understanding more about gamification strategies, scrutinising projects as a team, and sharing expertise within the group has really helped the British Heart Foundation to develop their remote cardiac rehabilitation product.

Mohamed Hossary

Executive Director

Gamification at Giza Systems

Pete opened our eyes to the potential of human centered design, specifically gamification, in all aspects of business and development. Following his engagement with us the company literally became obsessed with gamification and started introducing it in many aspects of business. We started with offline games for onboarding staff and improving cash collection. Recently we launched a mobile gamified project management application. It is mind blowing to see how introducing simple game mechanics not only improves our culture and employee engagement, but also increases efficiency and effectiveness. I wish people start realizing the real value of gamification, as it might be one of our most powerful tools in the modern day.

Our Clients

Our clients range from local companies to multi-nationals. Our gamification services have the scope to gamify most business issues. Gamification can be used as a tool to solve issues in any part of the company, including marketing, sales and human resource management. We also work with conferences and internal events to speak about how gamification will improve the bottom line.

Hepworth Brewery