Care Friends App wins Future of Ageing Award


November 10, 2023 in News

We are thrilled to announce that our client Care Friends has won an 2023 Future of Ageing Award for their innovative app that connects older adults with compassionate and reliable caregivers. Care Friends is an employee referral and engagement app that is transforming social care recruitment. Their app encourages care staff to share jobs with their friends and contacts straight from their mobiles and referrals hired through Care Friends have a retention rate double that of employees hired via job boards. The app also features a chat function, a feedback system, and a reward program that incentivizes caregivers to provide excellent service.

The Future of Ageing Awards are organized by the International Longevity Centre UK, a think tank that explores the impact of ageing on society and promotes policies that support healthy and productive ageing. The awards recognize organizations that have made outstanding contributions to the fields of health, social care, education, technology, and innovation for older people. Care Friends was selected as the winner in the category of Technology: Business category, beating other applicants from around the world.

Care Friends is an inspiring example of how technology can transform the lives of older people and their caregivers. Their app is not only a convenient and efficient tool, but also a source of connection, communication and community. We believe that Care Friends is making a positive difference in the world, and we are excited to see what they will achieve next.

About the author 

Pete Baikins

Pete Baikins is an international authority on gamification, a lifelong gamer, successful entrepreneur and a lecturer. As CEO of Gamification+ Ltd he mentors and trains companies world-wide on the use of gamification to solve business challenges. Gamification+ won the Board of Trade Award from the UK's Department of International Trade in January 2019.

Pete is co-host of the health gamification podcast Health Points and is also Chair of Gamification Europe, the annual conference for Gamification practitioners.

Pete is an Honorary Ambassador for GamFed (International Gamification Confederation), having previously been the Chair from 2014 to February 2019, whose aim is to spread best practices within and support the gamification industry.

After 15 years as a Lecturer on gamification and entrepreneurship at the University of Brighton he now guest lectures on Gamification at King’s College London and at ESCP Europe at post-graduate and under-graduate levels.

Over the past 20 years Pete has built and sold two businesses. One was in security software and the more recent one was a telecoms and internet connectivity business. He is also an Ambassador for Brighton & Hove Chamber of Commerce in the UK.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}
Subscribe to get the latest updates