Pete Jenkins

Author Archives: Pete Jenkins

Elements of a Gameful Chat – an interview with Gustavo Tondello

In this interview Pete Jenkins asked Gustavo Tondello about his many researches and experiences with gamification. We dived into User Types and Player Traits and when to use them, took a look at Goal Setting Theory with Gamification and then got into the practicalities of using gameful design elements to personalise your gamification design. —————————————– […]

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28/09/2020

Gamification+ CEO Pete Jenkins confirmed as DIT Export Champion for a 2nd year

Export Champions are a group of handpicked exporters, who have worked with the DIT to take their products or services to customers worldwide and have been successful in doing so. Download the Southern England Export Champions Brochure 2020 here: https://gamificationplus.uk/wp-content/uploads/2020/09/2020SERExportChampionBrochure.pdf Check out Pete talking about his role as Export Champion in this episode of the […]

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Games and Gamification in Market Research – Interview with author Betty Adamou

In her book “Games and Gamification in Market Research: Increasing Consumer Engagement in Research” Betty Adamou tells us how games and gamification are revolutionizing the market research industry, offering opportunities to reinvigorate the notoriously sluggish engagement levels seen in traditional surveying methods. It is aimed at showing you how to design Research Games and Gamified […]

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16/07/2020

How gaming is being used to tackle the world’s biggest health conditions

7 minute read Advances in research and technology have meant that gaming is increasingly becoming a valid method of tackling health conditions. Charities, universities, scientists and game makers are using their combined knowledge to further understand conditions, and ultimately support those affected by them. In this article, Deborah Garfen, Product Designer from the British Heart […]

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25/04/2020

How games and gamification can help you create healthy habits for physical activity at home

Guest post by Violeta Ivanova, BSc Physiotherapy at SAMK, Finland Have you ever tried to build or change a lifestyle habit? It’s incredibly hard, takes a long time and dedication. This is not always taken into consideration when healthcare professionals recommend exercise to patients. Movement is healthy, but it doesn’t have to be limited to […]

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15/01/2020

Open workshop on applied gamification Feb 10-11

Would you like to increase sales, improve staff retention, onboard new staff more quickly and increase employee engagement across the board? Gamification is used to encourage behaviour change within businesses. We are running a two-day gamification workshop delivered by Pete Jenkins in Brighton. By attending this you’ll gain an understanding of game mechanics, aesthetics, emotions and […]

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